Southbeach Modeller

Improve Everything Always

Visualize, clarify, improve, create

Welcome to Southbeach v4

Southbeach Modeller v4

Southbeach is a unique visual modelling tool (desktop application) that supports 100s of creativity, problem-solving, lateral thinking and ideation approaches.

The software comes bundled with carefully curated ideation scripts and rulesets, 3000 application-specific tags/tag groups, and over 100 pre-configured grids/charts/swimlane templates.

Containing an embedded rules engine (MyCreativity), the software is both scalable and extensible, allowing power users to customise or template virtually any visual thinking and problem-solving approach.

To kick-start creative thinking and to inspire the development or refinement of any visual model, the application also provides an extensive library of over 200 'lists' of reusable elements, covering a wide range of topics.

Why a new modelling tool?

Southbeach Modeller differs substantially from typical mind-mapping tools. The platform's unique notation combined with its integrated rules engine enables users to implement known or novel problem-solving techniques, and also acquaint themselves with TRIZ.


  • Unified modelling
  • Easy to use, intuitive
  • Idea generation engine
  • User extensible rules
  • Versatile, productive
  • Knowledge reuse

Your creativity

Enjoy our software. Download the free 30-day trial. Experiment with the extensive library of tags, grids/charts, resource lists, creativity rules and automated layout and assist tools.

If you have questions, contact us.

  • Fujitsu
  • Dell
  • Hyundai
  • Imperial
  • Intel
  • Keio
  • CSC
  • Kodak
  • Logica
  • Rainmakers
  • NASA
  • BearingPoint
  • ShapingTomorrow
  • Smiths Med
  • Trimble
  • Vodafone
  • Shinhan
  • Purdue
  • Yale


Download a full function, 30-day trial of Southbeach Modeller v4.

Support is provided throughout trial period.


"I really like your software. It is an easy to use tool for working with all kinds of thinking methods." Creativity Consultant

"Southbeach has an important plus - the models are readily understood by non-technical employees" Business Manager

"Southbeach is a superb notation for organizing your thoughts. An hour's Southbeach reduces task completion by days." Strategy Lead


Major (integer) upgrade including:

Download Southbeach Modeller v4

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